Any publicity is good publicity; the saying goes, which makes free publicity even better. A mention in a magazine or buzz on a blog can put your store on the map and help boost sales, in most cases, without costing you a dime. But how do you get on journalists’ radar screens?

You’ve started a new business or start-up. You want publicity. But how do you get it?

media-interview guy

This consultation starts with an introductory/crash course in public relations and media for your business or product. I will help you learn the ins and outs of acquiring media coverage, resulting in you being more effective in promoting your particular product or establishment.

We will outline some of the most important aspects of getting media coverage. Topics to be covered include:

  • What is Your Story?
  • Who is Your Audience?
  • Creating a Pitch
  • Who to Pitch
  • How to Pitch
  • Once you get coverage

 Contact me for a customized in-person or online initial consult.